Privacy policy

Last updated: August 6, 2026

Welcome to Sunda Travel. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website, make a purchase, or interact with our services.

1. Overview

Sunda operates this website and all related services (collectively, the "Services"). We are powered by Shopify, which enables us to provide a curated shopping experience for you, our customer.

This Privacy Policy describes:

What personal information we collect
How we use and disclose your information
Your rights and choices regarding your data
How we protect your information

If there is any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy prevails with respect to the collection, processing, and disclosure of your personal information.

By using our Services, you acknowledge that you have read and understood this Privacy Policy.

2. Personal Information We Collect

When we refer to "personal information," we mean information that identifies or can reasonably be linked to you. This does not include anonymized or de-identified data.

Depending on how you interact with our Services, we may collect the following categories of personal information:

Category	Examples
Contact Details	Name, billing address, shipping address, phone number, email address
Financial Information	Credit/debit card numbers, payment account details, transaction history
Account Information	Username, password, security questions, preferences, settings
Transaction Information	Items viewed, cart items, wishlist, purchase history, returns, exchanges
Communications	Customer support inquiries, messages, feedback
Device Information	IP address, browser type, device identifiers, network connection
Usage Information	How and when you interact with or navigate our Services

3. Sources of Personal Information

We collect personal information from the following sources:

Directly from you: When you create an account, make a purchase, communicate with us, or provide information voluntarily.
Automatically: Through cookies, pixels, and similar tracking technologies when you visit our website.
From service providers: Including Shopify and other partners who process data on our behalf.
From third-party partners: Such as marketing affiliates or analytics providers.

4. How We Use Your Personal Information

We use your personal information for the following purposes:

4.1 Provide, Tailor, and Improve the Services

Process payments and fulfill orders
Remember your preferences and wishlist items
Send account notifications and transaction confirmations
Arrange shipping, returns, and exchanges
Recommend products based on your purchase history
Create a personalized shopping experience

4.2 Marketing and Advertising

Send promotional emails, text messages, or postal mail (you may opt out at any time)
Display targeted online advertisements based on your activity
Measure the effectiveness of our marketing campaigns

4.3 Security and Fraud Prevention

Authenticate your account and secure transactions
Detect, investigate, and prevent fraudulent or malicious activity
Protect the safety of our users and services

4.4 Communicating with You

Provide customer support and respond to your inquiries
Maintain our business relationship with you
Notify you about updates to our policies or services

4.5 Legal Compliance

Comply with applicable laws and regulations
Respond to lawful requests from law enforcement or government agencies
Enforce our terms and policies

5. How We Disclose Personal Information

We may share your personal information with third parties in the following circumstances:

Recipient Category	Purpose
Shopify & Vendors	Payment processing, data analytics, IT management, cloud storage, fulfillment, shipping
Business & Marketing Partners	Personalized advertising, marketing services (see Shopify's privacy notice for details)
At Your Direction	When you consent to share information, e.g., shipping products or using social media widgets
Affiliates & Corporate Group	Internal business operations
Legal & Regulatory Authorities	To comply with legal obligations, subpoenas, court orders, or to enforce our rights
Business Transfers	In connection with mergers, acquisitions, or bankruptcy proceedings

6. Our Relationship with Shopify

Our Services are hosted by Shopify, which collects and processes personal information to provide and improve the Services.

Information you submit may be shared with Shopify and third parties located in countries other than your own.
Shopify may use data from your interactions with our store, along with other merchants, to provide enhanced features.
For these purposes, Shopify is the data controller and is responsible for responding to your data rights requests.

To learn more about Shopify's privacy practices, visit the Shopify Consumer Privacy Policy.

7. Third-Party Websites and Links

Our Services may contain links to third-party websites or platforms. We are not responsible for the privacy practices, content, or security of these external sites. We encourage you to review their privacy policies before providing any personal information.

8. Children's Data

Our Services are not intended for children under the age of majority in your jurisdiction. We do not knowingly collect personal information from children.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us using the details below to request deletion.

As of the Effective Date of this Privacy Policy, we do not knowingly "share" or "sell" personal information of individuals under 16 years of age.

9. Security and Retention

We take reasonable measures to protect your personal information. However, no security system is impenetrable. We cannot guarantee absolute security.

We retain your personal information only as long as necessary to:

Maintain your account
Provide the Services
Comply with legal obligations
Resolve disputes
Enforce our agreements and policies

We recommend that you do not send sensitive information through unsecured communication channels.

10. Your Rights and Choices

Depending on where you live, you may have the following rights regarding your personal information:

Right	Description
Right to Access	Request a copy of the personal information we hold about you
Right to Delete	Request deletion of your personal information
Right to Correct	Request correction of inaccurate information
Right to Portability	Request transfer of your data to a third party
Opt-Out of Marketing	Unsubscribe from promotional emails at any time (use the "unsubscribe" link in our emails)

To exercise your rights, please contact us using the details in Section 12 below. We may need to verify your identity before processing your request. You may also designate an authorized agent to act on your behalf.

We will not discriminate against you for exercising any of these rights.

For rights related to data processed by Shopify, visit: Shopify Privacy Portal.

11. International Transfers

We may transfer, store, and process your personal information in countries outside your country of residence.

For transfers from the European Economic Area (EEA) or the United Kingdom, we rely on recognized mechanisms such as:

European Commission's Standard Contractual Clauses
UK equivalent contracts issued by competent authorities

We ensure that appropriate safeguards are in place to protect your data.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

Changes in our practices
Operational, legal, or regulatory requirements

We will post the revised policy on this website and update the "Last updated" date. Where required by law, we will provide additional notice.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Method	Details
Phone	+86 17685010390
Email	sunda@sundatravel.com.cn
Address	3208, Block B, Dachong Business Center, 9678 Shennan Avenue, Nanshan District, Shenzhen, Guangdong 518000, China